GOOD PHOTOGRAPHY IS AN ESSENTIAL MARKETING TOOL
“A Picture is Worth A Thousand Words.” You’ve probably heard this adage many times before. These days pictures are worth at least a thousand words – probably more! Photos enable you to show your clients and customers what you have to offer rather than tell them. In this day and age, consumers like to see things for themselves before making a decision about a purchase, the internet has made this increasingly possible, which means photos of your products and services are more valuable than ever before.
Below are a few examples from previous photographic assignemnets our man Murray has undertaken, click on an image to see a larger version.
In terms of business expenses, professional photography is often an item on the list that is seen as expendable. Whether you’re a new business just starting out or a well established business, the cost of professional photography might prompt you to wonder if you might be able to get by without it.
The truth is that every business in every industry can benefit greatly from professional photography. No matter who your customers are or what you are selling, high quality photography is an important asset that will contribute to your overall success. When it comes to business expenses that are absolutely worth it, professional photography should be at the top of the list.